Why more people are making their own in 2026
DIY is back. But not how you think
There's a 'not so quiet' shift happening right now. People are starting to make things again and they're being loud about it. As they should be! Cleaning products, skincare, even natural home remedies.
Not in an all or nothing way. Not like we need to replace everything in our homes overnight. But in small, practical ways that actually fit into real life.
And it makes sense.
In 2026, people are feeling the pressure. Cost of living is high. Product prices keep creeping up. And at the same time, trust in big brands is lower than it has been in years.
We are seeing more reformulations, more greenwashing, more vague ingredient lists. Words like natural and clean are used everywhere, but rarely explained.
So people are going back to basics.
Not because it is trendy. Because it feels more certain.
When you make something yourself, you know exactly what is in it. No guessing. No marketing spin. Just simple ingredients that you understand.
And the reality is, a lot of everyday products are far simpler than we have been led to believe.
Take laundry as an example.
Most people are surprised to learn that a powerful stain remover can be as simple as Sodium Percarbonate. When activated with warm water, it releases oxygen that helps break down stains, lift dirt and remove odours.
You do not need multiple stain sprays, boosters and soakers. One ingredient can do most of the work.
The same goes for surface cleaning.
A basic bench spray can be made using water, a small amount of natural soap and essential oils. Something like Castile Liquid Soap gives you a gentle but effective base without the synthetic fillers found in many commercial cleaners.
Add a few drops of lemon or eucalyptus essential oil and you have a simple, fresh cleaner that works.
This is where DIY really shines. It strips things back.
Instead of having ten different products under your sink, you might have five ingredients that do everything.
And it is not just about cleaning.
We are seeing more people make their own skincare basics too. Body oils, lip balms, simple masks. Not because store bought products are all bad, but because people want control over what goes onto their skin.
Ingredients like Jojoba Oil or Castor Oil are stable, versatile and easy to use. You can use them on their own or blend them depending on your skin.
Clay masks are another easy starting point. Something like Kaolin Clay mixed with water or a hydrosol becomes a gentle face mask in seconds. No preservatives, no fragrance, no unnecessary extras.
What we are seeing now is not a return to doing everything yourself.
It is a shift towards understanding. People want to know what works. Why it works. And when it is worth making something versus buying it.
Because DIY is not always cheaper. And it is not always faster. But it can be simpler.
It can reduce the number of products you rely on. It can cut down packaging. And it can give you confidence in what you are using in your home.
There is also something else that is harder to explain but easy to feel.
Making something yourself slows you down. Even if it only takes five minutes. It creates a small pause in a day that is usually full. And for a lot of people right now, that matters.
If you are new to DIY, start small.
Pick one thing you use all the time. Laundry. Bench spray. A face oil. Learn that one thing first. You do not need a full cupboard of ingredients. You do not need complicated recipes. You can refer to our recipes to help get you started.
Just one simple swap.
And build from there.